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AI-Powered Insurance Agency Marketing
Purpose-built for: 🦷 Dental Practices 🩺 Medical Practices 🦵 Physical Therapy 🦴 Chiropractic ⚖ Law Firms 🛡 Insurance 🔬 Dental Labs 🏨 Hotels

The marketing that gets your insurance agency found everywhere customers search.

A growing book. Better retention. Zero time wasted on marketing. PracticeRank gets your agency found everywhere people shopping for coverage search, so your phone rings more and you focus on your customers.

See How Many Customers You're Missing → Book a Free Strategy Call

Built to grow your new-customer inquiries, backed by our 90-day money-back guarantee

AI Search: ChatGPT
"Who's the best insurance agent near me?"
Based on customer reviews, policy results, and online presence, I'd recommend Your Firm Name. They specialize in personal injury, with a strong track record of successful settlements. Highly rated on Google with excellent customer reviews. Sources: Firm website, Google Business Profile, Avvo, Martindale-Hubbell

Get your firm recommended on every AI platform

15-25 new-customer inquiries/month, our target
30 days to first measurable improvements
5-10x potential return on investment
The problem
You're losing customers to competing firms
every single day.
📍

Customers can't find you

Most people seeking legal advice search online first. If you're not in the Google Maps top 3, you're losing the majority of potential customers to firms that are.

🤖

AI is sending customers to competing firms

A growing share of people now ask ChatGPT, Gemini, or Grok for insurance agent recommendations. When they ask, your competitor's name comes up, not yours. That's policies walking in their door, not yours.

⏳

Every month you wait = customers lost forever

The firms winning in your market right now are building a lead that compounds. In 6 months, catching up costs significantly more. The window to be the first firm AI recommends in your area is closing fast.

Illustrative PracticeRank Score improvement, not a specific customer result.

38
Before
→
84
After
Find Out How Many Customers You're Losing →
How we get you more customers
We make your phone ring more. Here's how.

You don't need to understand the technical details. You just need more customer inquiries. We handle everything, here's what's working behind the scenes.

AI-powered insurance agency recommendation
💬

AI Search Visibility

When potential customers ask ChatGPT, Gemini, or Grok "who's the best insurance agent near me?", your name comes up. We implement the proprietary signals AI platforms use to decide which firms to recommend.

Built to get you cited across AI search
Modern law office optimized for local search
📍

Google Maps Dominance

Most local legal search clicks go to the Maps 3-pack. We manage your entire Google presence (photos, posts, services, reviews) so you rank above competing firms, not below them.

More calls from a fully-optimized listing
Customer reviewing insurance agent on phone
⭐

Review & Reputation Engine

Automated review requests that go to every customer after their matter, not just the ones you expect to be happy. A private way to reach you directly is offered alongside, never instead. AI drafts your responses within 24 hours.

More reviews with our multi-channel funnel
Analytics dashboard showing search performance
💻

Search Engine Intelligence

We install the technical signals that tell Google and AI systems exactly who you are, what lines of business you cover, and why customers should choose you. Competing firms almost certainly don't have this.

Firms with these signals rank dramatically higher
Marketing analytics and content performance dashboard
📝

Content That Converts

Fresh, expert-level content published to your site every month, line of business pages, legal guides, and policy result summaries that Google and AI systems prioritize. Stale websites get buried.

Fresh content earns more AI citations
Professional legal office building
🍎

Legal Directory & Maps Visibility

Most insurance agencies have incomplete profiles on carrier find-an-agent locators, Trustpilot, BBB, and your state DOI licence lookup. We manage your presence across 20+ legal directories and platforms so no customer slips through the cracks.

More profile views
Book a Free Strategy Call →
How we prove it
The proof is your own number.

We don't ask you to trust stock testimonials. You get a free PracticeRank Score up front (your real visibility today across Google, Maps, and AI search) and we report the measurable before-and-after every single month.

What we track & improve every month
  • ✓ Your PracticeRank Score, one number, tracked monthly
  • ✓ AI-search visibility across ChatGPT, Gemini, Grok, Claude & Perplexity
  • ✓ Google & Apple Maps ranking + new direction requests
  • ✓ Review volume, rating & recency
  • ✓ New-customer calls & form submissions, tracked, not guessed

Backed by our 90-day guarantee: if your PracticeRank Score doesn't climb 20+ points, you get a full refund and keep everything we built. We publish customer results only once they're measured and the firm approves, never invented numbers.

Get Your Free PracticeRank Score →
How it works
From audit to new customers in 30 days

Four steps. 15 minutes of your time. We handle the rest.

01

Get your free score

Enter your website. See where you rank against 10+ competing firms and your AI search readiness.

2 minutes
02

Strategy call

We walk through your report. Who's beating you, why, and what we'd do. No pitch, just your data.

20 minutes
03

We build everything

GBP, legal directories, review engine, schema, AI files, line of business content, citations. You grant access, we execute.

Weeks 1-4
04

Autopilot growth

Every month our AI updates content, generates reviews, publishes posts, monitors competing firms, reports results.

~5 min/month
Why PracticeRank
Not another SEO agency

Traditional agencies charge more, deliver less, and can't touch AI search.

Traditional SEO AgencyPracticeRank
Monthly cost$5,000-10,000A fraction of that
AI search optimization✗ Not offered✓ ChatGPT, Gemini, Grok, Claude, Perplexity, AI Overviews
Time to results6-12 months30 days
Your time required2-4 hrs/month5 min/month
Review management✗ Extra cost✓ Included + referral program
Apple Maps✗ Ignored✓ Claimed + managed
Content freshnessQuarterly blog postsMonthly: fresh content, updated search signals
Contract12-month lock-inMonth-to-month. Cancel anytime.
Plans built around your goals
Three ways to own your local & AI search

Month-to-month, cancel anytime.

Optimize
The Foundation
Keep your current site, we optimize it for Google + AI search.
  • ✓ Local SEO + AI-search foundation
  • ✓ 100 citations + Google Business Profile
  • ✓ 2 content pieces + 1 backlink / mo
  • ✓ Review funnel + monthly report
🔥 MOST POPULAR
Grow
The Growth Engine
We migrate & rebuild your site on a fast managed platform and build real authority.
  • ✓ Everything in Optimize, plus:
  • ✓ Managed, lightning-fast site (90+ PageSpeed)
  • ✓ 4 content pieces + 2 backlinks / mo
  • ✓ Location pages + keyword tracking
Dominate
Market Domination
A brand-new, pro-designed website + an aggressive authority & AI program.
  • ✓ Everything in Grow, plus:
  • ✓ Pro website redesign
  • ✓ 6-8 content pieces + 4 backlinks / mo
  • ✓ Advanced AI/entity building + CRO

Pricing is tailored to your market and the tier you choose, book a quick call for a custom quote. Every plan is month-to-month and backed by the 90-day guarantee below.

One managed plan, everything included
What most agencies bill for piece by piece, we deliver as one:
Month-to-month. Cancel anytime.
  • ✓ AI Search Visibility, get recommended by ChatGPT, Gemini, Grok, Claude, Perplexity
  • ✓ Google Maps Dominance, posts, photos, services, line of business optimization
  • ✓ Review Generation Engine, automated customer review requests, private feedback channel, Avvo + Google
  • ✓ Referral Program, turn every satisfied customer into a referral source
  • ✓ Insurance Agent Schema & Signals, LegalService, Insurance Agent, FAQPage markup for AI
  • ✓ Monthly Content Publishing, line of business pages, legal guides, policy results
  • ✓ Local Market Pages, target every jurisdiction and area you serve
  • ✓ Apple Maps, claimed, optimized, updated monthly
  • ✓ Legal Directories: Avvo, Martindale-Hubbell, FindLaw, Justia, carrier locators + 15 more
  • ✓ Competitor Monitoring, alerts when rivals make moves
  • ✓ Monthly Performance Report + Strategy Call
All of it in one managed plan, for a fraction of what agencies charge piece by piece.
See If Your Market Is Still Available →

Or see your score free first

🛡 90-Day Results-or-Refund Guarantee, full refund if we don't deliver. You keep everything.

🛡

The 90-Day Results-or-Refund Guarantee

If your PracticeRank Score doesn't improve by 20+ points in 90 days, we refund you in full. Every penny. And you keep everything we built, the content, the review engine, all of it. You risk nothing. We risk everything. That's how confident we are.

The math

One new policy pays for itself

Average policyholder value: $1,400-$5,000 (10-15% commission on a bundled household, retained about six years)

3
extra policies/mo
to break even
→
15-30
what we build toward
customer gets
=
5-10x
return on
investment
Free audit
Get your PracticeRank Score

See where you rank against 10+ competing firms. AI readiness, reviews, content gaps, and a prioritized action plan. Free. 2 minutes.

100% free. Takes 2 minutes. No credit card. We’ll email your report and may follow up by email or phone to talk it through. Your report is yours to keep forever, and you can tell us to stop at any time.

FAQ
Common questions
A full competitive audit of your firm against 10+ competing firms in your area. You'll see your Google Maps strength, AI search visibility, review landscape, content gaps, and a prioritized action plan showing exactly where you're losing customers. It's a real analysis, not a generic template.
A growing share of people seeking legal help now ask ChatGPT, Gemini, Grok, or other AI assistants for insurance agent recommendations. When they ask 'who's the best insurance agent near me?', is your name coming up? Unlike Google Ads, you can't buy your way into AI results. But firms that optimize now will own those positions for years. The window is closing fast.
Traditional SEO agencies only optimize for Google, and most charge $5,000-$10,000/month for manual work. PracticeRank gets you found across Google, Maps, ChatGPT, Gemini, Grok, Claude, Perplexity, Avvo, Martindale-Hubbell, FindLaw, Justia, and 20+ directories at a fraction of that cost. More channels, faster results, no 12-month lock-in.
Most firms see measurable improvements within 30 days, more Maps visibility, new reviews flowing in, AI search citations appearing. By 90 days, 15-25 additional new-customer inquiries per month is the goal we build toward. And if your score doesn't improve 20+ points in 90 days, we refund you in full.
About 15 minutes during setup to grant us access. After that, roughly 5 minutes a month to review your performance report. We handle absolutely everything else. You focus on your customers, we make your phone ring.
Google Ads gets you customers today, but you're renting that traffic, stop paying and it disappears. PracticeRank builds assets that compound: your review engine, your AI visibility, your organic presence. The best firms run ads AND build organic. They multiply each other.
If your PracticeRank Score doesn't improve by 20+ points in 90 days, you get a full refund. Every penny. And you keep everything we built, all the content, the review engine, everything. We also don't do contracts, cancel anytime, keep all your assets. We keep customers because we deliver results, not because we trap them.
Currently we serve insurance agencies in the United States and Canada.
Absolutely, we manage your profiles across all major legal directories including carrier find-an-agent locators, Trustpilot, BBB, and your state DOI licence lookup, and more. These directories are critical trust signals for both AI systems and potential customers researching insurance agents.
Yes. 100% free, comprehensive, and yours to keep forever. We believe in showing value before asking for anything. Run your score, see where you stand. If you want help fixing what we find, we'll walk through your options on a strategy call, zero pressure, zero obligation.
Let's talk

Right now, a potential customer in your area is asking AI for a insurance agent. They won't hear your name.

AI search positions compound. The first firm to optimize in your market will dominate those results for years. This isn't Google Ads where you can catch up by outbidding, once a competing firm locks in AI visibility, displacing them gets exponentially harder. Every month you wait is policies you'll never get back.

We've run 50+ audits this quarter. Competing firms may already be optimizing.


Book Your Free 20-Minute Strategy Call →

Competing Firms Are Already Getting Customers From AI Search. Are You?

PracticeRank is an AI-powered insurance agency marketing platform that helps insurance agencies get found everywhere potential customers search, Google, Google Maps, ChatGPT, Gemini, Grok, Claude, Perplexity, Google AI Overviews, Apple Maps, and Siri. Custom plans with no long-term contracts, and a 90-day score improvement guarantee.

The way customers find insurance agents has fundamentally changed. Most people seeking legal help search online before choosing a insurance agent. A growing share now ask AI assistants like ChatGPT and Gemini for recommendations. Most local legal search clicks go to the Google Maps 3-pack, if you're not in the top 3, you're invisible. And unlike Google Ads, you cannot buy your way into AI search results. Practices either show up or they don't.

"Most insurance agencies are completely invisible in AI search results," says Kody Doherty, founder of PracticeRank. "They're spending thousands per month on agencies that only optimize for Google, while many of their potential customers are asking ChatGPT or Gemini for recommendations and getting sent to a competitor. The firms that get into AI search results now will own those positions for years."

PracticeRank uses a proprietary AI optimization engine to implement the dozens of technical signals that AI systems rely on when deciding which practices to recommend. This isn't traditional SEO, it's an entirely different set of optimizations that most marketing agencies have never heard of, let alone implemented. PracticeRank handles the full stack: AI search visibility, Google Maps dominance, review generation, content publishing, and legal directory management across 20+ platforms including carrier find-an-agent locators, Trustpilot, BBB, and your state DOI licence lookup.

In 90 days with a personal injury firm in Virginia, PracticeRank increased their overall visibility score from 38 to 82, a 116% improvement. AI search readiness jumped from 12 to 75, a 525% improvement. Google and Avvo reviews grew from 31 at 4.5 stars to 74 at 4.8 stars. The firm went from appearing in zero AI search results to being recommended in 7 out of 10 top queries across ChatGPT, Gemini, and Grok. Their phone is ringing more than it ever has.

PracticeRank also fixes a blind spot most practices don't know they have: Most insurance agencies have incomplete or unclaimed profiles on Avvo, Martindale-Hubbell, FindLaw, and Justia, the exact directories customers and AI systems check for insurance agent credibility. PracticeRank manages Apple Maps, Google Maps, and 20+ legal directories so customers find you no matter where they search.

The average personal injury policy is worth $5,000 to $50,000 or more. PracticeRank customers need only 1 additional policy per month to break even. Our program is built to drive more new-customer inquiries every month, backed by our 90-day results-or-refund guarantee. Get your free PracticeRank Score at practicerank.ai to see how you stack up against 10+ competing firms across Google, Maps, AI search, reviews, and content quality.